Your buyers are building vendor shortlists in AI before your sales team knows they exist. If you're not in those conversations, you're losing pipeline you'll never see.
Built for B2B marketing and content leaders who know their buyers are using ChatGPT, Gemini, Perplexity, and Claude but can't see the impact yet.
There's no referral string, no impression count, no click-through rate. Deals die before they start, and you never see the body.
90% of ChatGPT citations come from pages ranking position 21 or lower in traditional search. The signals you've optimized for years are nearly irrelevant.
89% citation divergence between ChatGPT and Perplexity. A strategy that works on one platform fails on the others.
Someone in your category is winning those AI-generated shortlists. The longer you wait, the more entrenched their citation advantage becomes.
We literally wrote the book on GEO. Our methodology is published in Cited: How B2B Brands Win in the Age of AI-Generated Answers and built from enterprise audits across competitive B2B categories.
Every engagement starts with a structured model of your competitive market, validated by you before we run a single query. Nothing is templated.
We build a knowledge graph of your market: competitors, buyer personas, features, pain points. You validate it before we run a single query. From that, we generate 150 buyer-intent queries mapped across personas and buying stages. Not keywords. Not prompts. The questions your buyers actually ask.
Every query runs across the platforms your buyers use, in clean accounts with no personalization bias. We run a parallel technical audit for LLM accessibility. Then we map where you show up, where you don't, who wins instead, why they win, and where your foundation blocks AI access entirely.
Prioritized by commercial impact. Technical fixes that gate everything downstream. Page-level optimizations. New content targeting your invisible queries. We don't hand you a brief. We build and deploy the content.
We use AI for leverage, not judgment. Every deliverable is human-reviewed before it reaches a client. Analysis and quality review are separate steps with a dedicated QC pass.
Anonymized excerpts from a real B2B SaaS engagement.
| Vendor | Mentions | Share of Voice |
|---|---|---|
| Competitor A | 90 | |
| Competitor B | 78 | |
| [Client] | 63 | |
| Competitor C | 51 | |
| Competitor D | 44 | |
| Competitor E | 29 |
[Synthesis] [Client] shows a classic funnel inversion: strong shortlisting visibility (78%) but near-invisible at the discovery stage (11%) where buyers first articulate their problem. Competitors A and B dominate early-funnel queries by publishing content that matches how buyers search before they know what they need. By the time [Client] enters the conversation, the buyer's requirements have already been shaped by competitor framing. The 143 prioritized actions close this gap across three layers: 6 technical fixes that gate everything downstream, 78 existing-page optimizations, and 59 new content builds targeting the 87 invisible queries.
Where you show up (and where you don't) by persona, buying stage, feature, and platform.
Who wins each query cluster, their share of voice, and what content is earning their citations.
Layer 1: technical fixes. Layer 2: existing page optimizations. Layer 3: new content to build. All ranked and sequenced.
Specific content blueprints: what to build, for which persona, on which platform, with on-domain and off-domain targets.
We build and deploy the content that closes your visibility gaps. Targeted content pieces, competitive positioning assets, and off-domain briefs. Delivered monthly and measured against your baseline.
One conversation. We'll show you where you stand and what it would take to change it.